Commercial design

Tel aviv , Israel 

350 Sqm

By Shirli Zamir 

Design Studio

"We translate skylines into architecture"


Otoma is a new FinTech startup that offers a platform that will significantly improve the quality and reduce the cost, timeline and risk of the bank implementations.

The Office is located on the 21st floor in the "Midtown" building in Tel-Aviv.
Just like any project, the environment of its location was studied and taken into account.

The architectural inspiration for this design was taken from the city’s unique urban view and skyline. 

We took the rhythm created by the buildings outside the window, and brought them inside, transforming them into 3-dimensional, a-symmetrical, see through partition.

The main challenge of this project was to create a space that is minimalist and yet warm and inviting.

The public and work areas are divided by a partition that helps define the boundaries of each space.

Raw, recycled and local wood were used in order to emphasize the contrast between the clean and neat office design while still providing warmth and coziness. 

The office plan offers open and private spaces, informal collaboration areas, and formal conference rooms.

Design team : Shirli Zamir,   Ayelet Goren 

Photography: Kfir Ziv 

design with love by Lidor Perez www.lidorperez.com


47 Kohvan St. Hod Hasharon, Israel | + (972) 52-2398010 | studio@shirlizamir.com |

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Shirli Zamir design studio