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Simplex
2017
Commercial design Tel Aviv, Israel
000 sqm
By Shirli Zamir Design Studio

Photography: Itay Sikolski
Making dreams come true
The company developes cyber defense solutions and is located in downtown Tel Aviv, on a high floor in a complex of multi-story office towers alongside an eclectic variety of buildings built during the city’s historical eras. It is a multi-layered colorful part of Tel Aviv, where alongside banks and high tech companies, one finds low-tech businesses and assorted shops such as painting workshops, artists’ studios and restaurants.
The design inspiration evolved from the aim of introducing that colorful eclectic low-tech outside environment into the 24th floor where Palo Alto, one of the world’s most innovative companies, is located.
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